Alex Blumberg, the former This American Life producer-now-new-company entrepreneur, gets it.
He understands that the definition of “radio” has changed, to encompass all audio that is delivered to a listener. not just that beamed from an antenna to an FM receiver. In a recent article, Blumberg said: “Radio has been saved the disruption that has happened to other media. It’s been frozen in time for 50 years … Now that everyone is walking around with a radio in their pocket at all times, and now that all cars are going to be connected, the form can flourish again.”
Check out the latest review of podcasting as the new way “radio” on demand reaches its listeners. New York Magazine calls it a “renaissance” of the podcast.